AI5 PROFESSIONAL CERTIFICATE · BY TGC INDIA · UPDATED AUGUST 2026

AI Social Media Marketing

Plan, create and measure multi-platform social campaigns with AI.

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Online + OfflineWeekdays + WeekendsRegular + Fast Track
The signal loop62

A message travels, returns as data and gets sharper.

ASKREACHLEARN
Duration8 weeks
Learning modeClassroom + Live Online
ScheduleWeekdays + Weekends
TrackRegular + Fast Track*
Entry levelBeginner
Projects6 substantial practical builds
22+years in training
20,000+learners across TGC
5classroom locations
Live onlinejoin from anywhere

NEXT START OPTIONS

Choose a live batch.

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COURSE OVERVIEW

What this course
is built to do.

Plan, produce, publish and measure social campaigns using AI-assisted research, content production and reporting.

Each module combines a live trainer demonstration, guided lab, assignment and review before the next stage.

WHO SHOULD JOINSocial media marketersContent creatorsAgency teamsSmall-business owners
PREREQUISITE

No technical background required. Basic social-platform use is helpful.

CONNECTED CAREER DIRECTIONS

AI Social Media SpecialistContent Marketing AssociateSocial Campaign ExecutiveCommunity and Content Coordinator

IS THIS COURSE RIGHT FOR YOU?

Choose it for the right reason.

01

You want a planned content system

02

You need static, carousel and short-video skills

03

You want to connect social activity with leads and reporting

YOUR LEARNING ARC

From guided foundation to finished work.

01

Strategy

Set audience, channel role and content pillars.

02

Plan

Create campaigns, briefs and a publishing calendar.

03

Produce

Build connected text, design and video assets.

04

Improve

Review community, leads and performance data.

INDUSTRY TASKS

Practise the work, not only the tool.

  1. Create a 30-day editorial calendar
  2. Produce a multi-format campaign
  3. Build a social reporting and lead hand-off process
PRO
LED

YOUR TRAINING TEAM

Learn from experienced working professionals.

Live demonstrations, guided practice and direct project feedback are part of the course. Trainers update examples and tool coverage as professional practice changes.

Meet our trainers ↗

WHAT YOU WILL BE ABLE TO DO

Course outcomes

01

Build a platform-led social plan

A channel role, audience and content-pillar map.

02

Produce connected social content

A campaign across static, carousel and short-video formats.

03

Manage community and leads

A response, escalation and CRM hand-off process.

04

Use social data for decisions

A performance dashboard and next-test plan.

TAKE THE NEXT STEP

Need fees, syllabus or the right batch?

An AI5 Academy advisor can help you compare mode, schedule and starting level.

DETAILED COURSE FLOW

5 learning modules

Plan, produce and measure social campaigns across major platforms using AI for support while keeping brand judgement and community response human-led.

MODULE 01

Social strategy and channel roles

Define the audience, business goal and job of each social platform.

CORE TOPICS
  • Audience needs and content behaviour
  • Instagram, LinkedIn, YouTube and Facebook roles
  • Content pillars and campaign themes
  • Brand voice, risk and approval rules
GUIDED PRACTICE

Create a channel plan and content pillars for a real or sample organisation.

MODULE DELIVERABLE

Social media strategy map

MODULE 02

Research, ideas and editorial planning

Turn audience questions and platform patterns into a planned content system.

CORE TOPICS
  • Social listening and competitor review
  • Trend fit and brand relevance
  • Monthly calendar and campaign sequence
  • Briefs, hooks and calls to action
GUIDED PRACTICE

Build a 30-day calendar with purpose, format and success measure for every post.

MODULE DELIVERABLE

Campaign calendar and content briefs

MODULE 03

AI-assisted content production

Create platform-ready text, design and video while maintaining identity and accuracy.

CORE TOPICS
  • Captions, carousels and long-form posts
  • Canva and AI image workflows
  • Reels, scripts, voice and editing
  • Repurposing and format adaptation
GUIDED PRACTICE

Produce a connected content set across static, carousel and short-video formats.

MODULE DELIVERABLE

Multi-format social campaign

MODULE 04

Publishing, community and lead handling

Run publishing and response processes that protect speed, tone and customer context.

CORE TOPICS
  • Scheduling and content operations
  • Comments, messages and response libraries
  • Lead capture and CRM hand-off
  • Crisis, moderation and escalation
GUIDED PRACTICE

Design a response and lead-handling workflow for normal, sales and sensitive messages.

MODULE DELIVERABLE

Community and lead operations guide

MODULE 05

Analytics and final campaign

Use platform data to decide what to repeat, revise or stop.

CORE TOPICS
  • Reach, retention, engagement and clicks
  • Video watch and content-format review
  • Lead and conversion tracking
  • Monthly reporting and next-test planning
GUIDED PRACTICE

Present a complete campaign with content, publishing plan and performance dashboard.

MODULE DELIVERABLE

Social media marketing capstone

HOW THE TRAINING WORKS

Learn it. Apply it. Get it reviewed. Improve it.

Every important skill moves through explanation, demonstration, guided use and independent application. Trainer feedback is used to revise the work before it becomes part of the final portfolio.

01

Concept briefing

The trainer explains the principle, use case, limitations and the quality standard expected.

02

Live demonstration

A complete task is demonstrated while the trainer explains decisions, checks and common mistakes.

03

Guided lab

Learners repeat the method with support, ask questions and correct problems during the session.

04

Applied assignment

The same method is used on a different brief so the learner must make independent decisions.

05

Review and revision

Work is checked against a rubric, revised after feedback and prepared for project presentation.

PROGRESS IS CHECKED THROUGHClass exercisesModule deliverablesProject reviewsFinal capstone presentation

PORTFOLIO WORK

Projects you can show

01

Guided practice brief

Plan, produce, test and present a finished piece with trainer feedback.

02

Individual application

Plan, produce, test and present a finished piece with trainer feedback.

03

Workflow build

Plan, produce, test and present a finished piece with trainer feedback.

04

Industry-style assignment

Plan, produce, test and present a finished piece with trainer feedback.

05

Quality review

Plan, produce, test and present a finished piece with trainer feedback.

06

Final capstone

Plan, produce, test and present a finished piece with trainer feedback.

TAKE THE NEXT STEP

Need fees, syllabus or the right batch?

An AI5 Academy advisor can help you compare mode, schedule and starting level.

TOOLS COVERED

ChatGPTCanvaMeta SuiteBuffer
Tool coverage may be updated when the industry changes. Core methods remain part of the course.

COMMON QUESTIONS

Before you apply

Which platforms are covered?

Work focuses on Instagram, LinkedIn, YouTube and Facebook, with the method applied according to audience fit.

Is video creation included?

Yes. Short-video scripts, production and editing form part of the campaign work.

Does the course teach scheduling?

Yes. Publishing operations, response handling and scheduling tools are included.

Do I need coding experience?

No, unless the course level says otherwise. Your advisor will check the right starting level.

Are classes live or recorded?

Classes are trainer-led in the classroom or live online. Recordings may support revision but do not replace class.

Will I receive a certificate?

Yes. Course completion requires attendance, assignments and the final project.

Can working professionals join?

Yes. Weekday, weekend and selected fast-track schedules are available.

KNOW THIS SUBJECT WELL?Teach it at AI5 →

NEXT BATCH

Choose your course.
Choose your schedule.

Online or offline. Weekdays or weekends. Regular or fast track. Speak with an AI5 Academy advisor about the right starting level.

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