AI5 PROFESSIONAL CERTIFICATE · BY TGC INDIA · UPDATED AUGUST 2026
AI for Digital Marketing
Use AI for customer research, SEO, paid campaigns, social content, reporting and lead follow-up.
Online + OfflineWeekdays + WeekendsRegular + Fast Track
22+years in training
20,000+learners across TGC
5classroom locations
Live onlinejoin from anywhere
NEXT START OPTIONS
Choose a live batch.
COURSE OVERVIEW
What this course
is built to do.
Apply AI to customer research, SEO, advertising, social content, reporting and lead follow-up while keeping campaign decisions human-led.
Each module combines a live trainer demonstration, guided lab, assignment and review before the next stage.
CONNECTED CAREER DIRECTIONS
AI Marketing SpecialistPerformance Marketing AssociateContent StrategistMarketing Automation Associate
IS THIS COURSE RIGHT FOR YOU?
Choose it for the right reason.
You need one AI method across marketing channels
You want to connect content with measurement
You need practical lead and reporting workflows
YOUR LEARNING ARC
From guided foundation to finished work.
Research
Map demand, audience questions and competitors.
Campaign
Plan channels, messages, assets and measures.
Execution
Produce SEO, social and advertising work.
Optimisation
Read results and automate follow-up.
INDUSTRY TASKS
Practise the work, not only the tool.
- Build a search-led content cluster
- Plan and test a paid campaign
- Create a lead follow-up and reporting workflow
PRO
LED
LED
YOUR TRAINING TEAM
Learn from experienced working professionals.
Live demonstrations, guided practice and direct project feedback are part of the course. Trainers update examples and tool coverage as professional practice changes.
TRAIN A PROFESSIONAL TEAM
Run this programme around your tools and operating controls.
Private weekday, weekend and fast-track formats are available for organisations.
WHAT YOU WILL BE ABLE TO DO
Course outcomes
01
Research demand and customer intent
A source-checked audience, competitor and search brief.
02
Plan connected campaigns
A measurable campaign blueprint covering key channels.
03
Produce and test marketing assets
SEO, social and advertising work with test hypotheses.
04
Analyse performance and automate follow-up
A dashboard, action report and working lead flow.
TAKE THE NEXT STEP
Need fees, syllabus or the right batch?
An AI5 Academy advisor can help you compare mode, schedule and starting level.
DETAILED COURSE FLOW
5 learning modules
Use AI across research, SEO, advertising, social media, analytics and lead follow-up while keeping strategy and checking human-led.
Market, customer and search research
Build a reliable evidence base before creating campaigns or content.
CORE TOPICS
- Audience questions and customer language
- Competitor and offer analysis
- Search intent and topic opportunities
- Research prompts, sources and validation
GUIDED PRACTICE
Create a market and demand brief for a real product, service or course.
MODULE DELIVERABLE
Customer and search opportunity map
Campaign strategy and content systems
Turn business goals into coordinated messages, formats and publishing plans.
CORE TOPICS
- Objectives, funnel stages and measures
- Positioning, offers and message hierarchy
- Content pillars and editorial planning
- AI briefs, drafts and human editing
GUIDED PRACTICE
Build a campaign plan with channel roles, messages, assets and success measures.
MODULE DELIVERABLE
Multi-channel campaign blueprint
SEO, social and paid media execution
Produce platform-specific work and create tests that can lead to better decisions.
CORE TOPICS
- Search-led pages and internal linking
- Social formats and content adaptation
- Google and Meta advertising workflows
- Creative variation and experiment design
GUIDED PRACTICE
Produce a search page, social set and paid-ad test based on the same campaign idea.
MODULE DELIVERABLE
Campaign asset and testing pack
Analytics, reporting and optimisation
Read performance data, identify the reason behind results and define the next action.
CORE TOPICS
- GA4 and channel measurement basics
- Campaign data cleaning and comparison
- Looker Studio reporting
- AI-assisted analysis with manual verification
GUIDED PRACTICE
Turn campaign data into a short management report with findings, limits and actions.
MODULE DELIVERABLE
Marketing performance dashboard and review
Lead automation and growth capstone
Connect campaign responses with fast, relevant and measurable follow-up.
CORE TOPICS
- Lead capture and source tracking
- Qualification and routing rules
- Email, CRM and WhatsApp workflows
- Response time, conversion and follow-up reporting
GUIDED PRACTICE
Create a lead workflow and present a full growth plan from demand to conversion.
MODULE DELIVERABLE
Lead automation and final growth strategy
HOW THE TRAINING WORKS
Learn it. Apply it. Get it reviewed. Improve it.
Every important skill moves through explanation, demonstration, guided use and independent application. Trainer feedback is used to revise the work before it becomes part of the final portfolio.
Concept briefing
The trainer explains the principle, use case, limitations and the quality standard expected.
Live demonstration
A complete task is demonstrated while the trainer explains decisions, checks and common mistakes.
Guided lab
Learners repeat the method with support, ask questions and correct problems during the session.
Applied assignment
The same method is used on a different brief so the learner must make independent decisions.
Review and revision
Work is checked against a rubric, revised after feedback and prepared for project presentation.
PROGRESS IS CHECKED THROUGHClass exercisesModule deliverablesProject reviewsFinal capstone presentation
PORTFOLIO WORK
Projects you can show
SEO content cluster
Plan, produce, test and present a finished piece with trainer feedback.
Paid campaign
Plan, produce, test and present a finished piece with trainer feedback.
Social calendar
Plan, produce, test and present a finished piece with trainer feedback.
Lead workflow
Plan, produce, test and present a finished piece with trainer feedback.
Marketing dashboard
Plan, produce, test and present a finished piece with trainer feedback.
Final growth plan
Plan, produce, test and present a finished piece with trainer feedback.
TAKE THE NEXT STEP
Need fees, syllabus or the right batch?
An AI5 Academy advisor can help you compare mode, schedule and starting level.
TOOLS COVERED
ChatGPTGeminiCanvaGoogle AdsMeta AdsLooker Studio
Tool coverage may be updated when the industry changes. Core methods remain part of the course.COMMON QUESTIONS
Before you apply
Is this only a content course?
No. It includes SEO, paid media, social, analytics and lead follow-up.
＋Are advertising platforms included?
The course uses Google and Meta campaign examples, with current account and policy considerations.
＋Can business owners join?
Yes. The course is suitable for owners who manage or review digital marketing work.
＋Do I need coding experience?
No, unless the course level says otherwise. Your advisor will check the right starting level.
＋Are classes live or recorded?
Classes are trainer-led in the classroom or live online. Recordings may support revision but do not replace class.
＋Will I receive a certificate?
Yes. Course completion requires attendance, assignments and the final project.
＋Can working professionals join?
Yes. Weekday, weekend and selected fast-track schedules are available.
＋NEXT BATCH
Choose your course.
Choose your schedule.
Online or offline. Weekdays or weekends. Regular or fast track. Speak with an AI5 Academy advisor about the right starting level.